Driving Data-Driven Decisions – BBA in Business Analytics
Overview
BBA (Business Analytics) is a 3-year undergraduate program designed to equip students with essential business data analysis and business intelligence skills. The course covers key areas such as statistics, data visualization, predictive modelling, and business strategy. Through practical projects, case studies, and industry tools, students gain hands-on experience in analyzing real-world business data. The program prepares graduates to become competent, data-driven decision-makers ready for careers in analytics and business management.
Highlights:
- Explore data-driven decision-making to solve real-world business problems.
- Learn essential statistical and analytical techniques for business insights.
- Gain hands-on experience with data visualization and predictive modeling tools.
- Understand business processes across Marketing, Finance, HR, and Operations through analytics.
- Develop critical thinking and problem-solving skills for strategic decision-making.
Course Description
BBA (Business Analytics) is designed to produce skilled professionals proficient in analyzing data to drive business decisions. The course covers statistics, data visualization, predictive modeling, business intelligence, and data-driven strategy. Students gain hands-on experience with analytics tools and real-world projects, preparing them for roles in data analysis, consulting, and strategic management.
Program Duration:
3 Years (6 Semesters)
Eligibility:
- 10+2 in any discipline from a recognized Central / State Board or its equivalent.
- Admission procedures are in accordance with the guidelines of Guru Nanak University, established under the Telangana State Private Universities Act, No. 11 of 2024.
Program Objectives:
- Equip students with realistic and theoretical knowledge of management and analytical tools to evaluate and solve real-world business problems.
- Train the students for articulation of business insights, opinions, and analytical findings effectively using logical reasoning and persuasive communication.
- Cultivate the ability to use data and logic to identify issues, generate solutions, and support evidence-based decision-making.
- Develop analytical based research skills and an inquisitive mindset for continuous learning, enabling students to explore emerging trends in Indian and global business environments.
Faculty & Infrastructure Facilities
Expert Faculty
- Ph.D. holders and Experienced Faculty from Academic and Industry
- Guest lecturers from industry and other Elite Academic Institutions.
Infrastructure & Labs
- Communication lab
- IT lab
- ICT classrooms
Admission Process
Step-by-Step Guide:
- Application – Online/Offline form submission
- Verification – Document scrutiny
- Merit List/Entrance – As per institution policy
- Counseling & Admission
- Orientation & Induction Program
Documents Needed:
- 10th & 12th Bachelor’s degree mark sheets
- Transfer/Migration Certificate
- ID & passport size photos
Career Opportunities
Job Roles:
- Business Analyst
- Data Analyst / Data Specialist
- Marketing Analyst
- Financial Analyst (Analytics-focused)
- HR Analyst
- Operations Analyst
- Supply Chain & Logistics Analyst
- Management Trainee (Analytics/Strategy)
- Customer Insights Analyst
- Business Intelligence (BI) Developer / Consultant
- Risk Analyst
Industry Domains
- Information Technology & IT Services
- Banking & Financial Services
- E-commerce & Retail
- Consulting & Business Services
- Healthcare & Pharmaceuticals
- Telecommunications & Media
- Manufacturing & Supply Chain
- Startups & Tech Ventures